Shauna MacDonald, PRINCIPAL & FOUNDER – Fearless leader, client counselor, urban rapper

Shauna MacDonald

When Shauna announced she was opening her own firm, the constant response was "It's about time!"Getting her start in PR with a Boston-based public relations and strategic communication agency, Shauna provided strategic public relations expertise to companies of all sizes throughout New England, the U.S. and the world. For five years, prior to starting Brookline, Shauna was Vice President and Managing Director of Western Canada for an international public relations firm, as well as the Marketing Communications Practice Leader for its Canadian operations.Shauna obtained her Bachelor of Commerce degree from Queen’s University and a Master’s degree in Communications from Boston University. She also holds an Executive MBA Certificate from Babson College and is a current Board Member with Tourism Calgary and Comrie Sports Equipment Bank. Her extensive experience in both Canadian and U.S. markets has helped various companies from start-up to established, gain and sustain market leader positions.If Shauna was not in public relations she would be a rock star. Her love for the stage makes her a dynamo in new business meetings and a networking pro.

Steve Buors, CEO and Co-Founder, Reshift Media

Steve Buors

Steve Buors is a leading authority on digital marketing for multi-location businesses. He works with national and international brands to develop inventive strategies using existing and emerging technologies to find new customers, increase sales, and combine the best of national brand strength with local relevance.

Steve is CEO and Co-Founder of Reshift Media (reshiftmedia.com), a Canadian-based digital marketing and software development organization with more than 200 clients in 18 countries worldwide. Reshift specializes in developing and implementing industry-leading social media, search and website/mobile strategies to enable multi-location brands to achieve exceptional business results.

Prior to co-founding Reshift Media, Steve was a senior executive in the news media sector where he led teams responsible for bringing numerous digital innovations to market. An early adopter of new technologies, Steve was at the forefront of the industry during the birth and rapid growth of search, social media mobile.

As a senior executive, entrepreneur and thought leader in the digital marketing industry, Steve has spoken at a variety of events, hosted many webinars and actively contributes to a number of blogs.

Courtney (MacNeil) Khimji – Founder and CEO, Chimera Collective

Courtney (MacNeil) Khimji

Courtney is a leader in the PR industry with more than 10 years of experience leading bilingual integrated marketing and communications campaigns for global luxury and lifestyle brands, with a track record of entrepreneurial success. Her career highlights include five years working at a leading French PR agency, ELAN, and then four years in a senior leadership role within Bookmark, a WPP-owned content marketing agency in Toronto. In January 2017, she founded Chimera Collective, a Toronto-based lifestyle public relations agency servicing an international client base.

Courtney’s beauty-sector experience include extensive work with the L’Oréal Group and brands on a global level, including an award-winning PR campaign for L’Oréal’s 100th anniversary in 2009. She has also worked with several LVMH-owned brands including Guerlain, as well as the independently-owned luxury skincare brand Caudalie.

Courtney is an alumna of the University of Chicago with an MA in poetry as well as an ex-competitive horseback rider. She has also sat on committees for a number of cultural organizations including the Toronto Arts Foundation, The National Ballet of Canada, and the Royal Ontario Museum.

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